John Mahon

Project Title: To evaluate the Teagasc Podcast as a digital advisory tool and to make recommendations for future development.

Overview: The Teagasc podcasts aim to provide the latest updates, insights, and advice to the agricultural community. The 6 podcasts are centred on the main farming sectors in Ireland, The Dairy Edge, The OviCast, The Beef Edge, The Tillage Edge, The Pig Edge and The Environment Edge. The main objectives of this research are to understand why and how farmers are currently consuming the Teagasc podcasts, to gain insight into the podcasts influences on farming practices, to examine how knowledge transfer specialists perceive the potential of podcasts and to identify opportunities for further development of podcasts.

Supervisors: Teagasc: Dr Kevin Heanue, Catherine Egan; UCD: Dr Tomás Russell

Location: Claremorris